Powin Energy is creating sustainable, reusable energy systems at scale. Think Tesla Power Pack, but bigger. They wanted to create an identity that embodied their frontier-pushing ambitions and stood out in the increasingly crowded renewable energy space.

Powin Energy is creating sustainable, reusable energy systems at scale. Think Tesla Power Pack, but bigger. They wanted to create an identity that embodied their frontier-pushing ambitions and stood out in the increasingly crowded renewable energy space.

Powin Energy is creating sustainable, reusable energy systems at scale. They wanted to create an identity that embodied their frontier-pushing ambitions and stood out in the increasingly crowded renewable energy space.

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Work In Progress

We first narrowed down to three strategic directions and iterated from there. After 30+ marks we started to narrow it down.  

Work In Progress

We first narrowed down to three strategic directions and iterated from there. After 30+ marks we started to narrow it down.  

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The Final Mark

We got to a final mark, then pushed color a bit more until we ended up in a happy place with both typography and color palette.

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Using The Brand

Watching the brand unfold after just creating it was both a rewardering and important learning experience. 

CONTACT



Email —
hobby.jayson@gmail.com